hi, I’m katelin


I've spent 10 years building brands, leading marketing campaigns, and storytelling. Connecting with humans, both IRL and digitally is my superpower.

copywriting | brand | product launch strategy | email + social | partnerships
previously: counter culture coffee, techstars, tiny earth toys

I’m a…

copywriter
fast walker
startup marketer
bread baker
cookbook collector
proud mother
campaign creator
community builder
outdoor adventurer
board gamer
spanish speaker
boogie downer

about me

things I’m proud of:

 

being the first hire at Tiny Earth Toys

and leading marketing (brand, social, email, growth) from day one.

co-authoring the 2019 Transparency Report at Counter Culture Coffee.

raising tiny humans who appreciate—and often request—Dolly Parton and KC and The Sunshine Band.

 

recruiting and training a team of brand ambassadors across the U.S., sparking entrepreneurship in 1,000+ college students.

coffee chat?

I find that’s how the best projects and opportunities start

virtual coffee counts too

what others have said …


When I founded Tiny Earth Toys, the first person I called and tried to convince to join the startup was Katelin. She has the unique ability to dream big, build a vision and execute tactical plans. She is also one of the most collaborative and truly empathetic leaders I've worked with. She takes an authentic interest in those around her and this translates into a high degree of customer empathy. Katelin has a strong sense of creative excellence which translates into compelling copy, engaging imagery and videography and dynamic and high converting websites and marketing campaigns. She is also very uniquely talented at building community around brands and products. Katelin is one in a million and the first person I will call for any company I build.
- Rachael Classi, Founder & CEO